First thing's first, I think Peter Griffin is the new focus group, with maybe the purple names being a list of characters that weren't shown in the write-up? And even if they're not actual characters, they could be fake representatives to show us how many people didn't show up? I dunno, Griffin is a viewer watching the game clearly, so I think that's the connection.
And seemingly Mikey died without the action being shown, so writeup info is definitely being withheld somehow